Digital Insights

7 Tell Tale Signs That Your Website Users Don’t Trust You

When it comes to your business, building a connection between you and your customers is crucial. With that in mind, it's as important that you get users to trust your website as well. Whether your website is out of date, lacking description or even overloaded with descriptions, you'll want to...Read More >>

Why Cheap SEO or Link Building Can Hurt Your Website

Incredibly, they are still a lot of unscrupulous marketers out in the marketplace who like to treat SEO and link building like a game of cat and mouse. They start the game by building a series of cheap SEO or links using a variety of ploys to get around the algorithms used by the world's top search...Read More >>

How Mobile Live Streaming Apps Can Help Blow Up Your Content Marketing Strategy

Mobile live-streaming apps can give you an edge in content marketing by adding new dimensions to your content that make your brand message truly come alive and grab the attention of more readers. Here we'll look at the two most popular live-stream apps, Periscope and Meerkat, to discover how they...Read More >>

How To Use Twitter’s Event Targeting For Better Audience Engagement

On July 23, 2015, Twitter announced a new feature that allows advertisers to use major events around the world in their campaigns. This new feature called “Event Targeting” reaches the audiences of events such as the Super Bowl, Mother’s Day, the Grammys, Wimbledon, Valentine’s Day or the...Read More >>

Where do your website’s keywords really count in 2015?

Learn why keyword-optimization isn't dead. Do you know how much keyword tactics have changed? Over the last five years, the use of keywords in search-engine optimization, or "SEO," has become a red-hot topic for debate among all the top experts in digital marketing. To understand what's really...Read More >>

The ABC’s Behind Google’s New Parent Company Alphabet

Google Grows Up & Out! Never wanting to be out-shined, Google founders Larry Page and Sergey Brin, have always had over-the-top ideas. Whether it was beating out ideas and procedures used in big companies like Microsoft, this pair would not settle for anything less than the best and the most...Read More >>

Landing Pages – Why You Need Them and How They Help SEO

Whenever you begin studying search-engine optimization, or "SEO," you'll hear a lot about landing pages. To help more people find your website and become new customers, it's critical for you to understand exactly what landing pages are, why you need them and how they enhance your website's overall...Read More >>

Facebook’s See First Feature: See More of What You Love

You understand how money or any other item of value works—the greater the quantity of the item, the less it’s worth. It’s the same with your online real estate. When the web was new, having a site put your business at a major advantage. Now, everyone has a website. It’s not enough to stand...Read More >>

How To Make Your Website Stand Out With Videos

Your website must be a haven for visitors who come to read your content, learn about your products and read up on your business. Videos may seem pointless if you are considering making commercial advertisements for your company, but videos on your website can change the way people read your website...Read More >>

How To Use Twitter To Do Keyword Research For Your Website

Since keyword research is quite possibly the most important factor in search-engine optimization, or "SEO," it's critical to know the most effective ways to find the keywords that customers are using when searching for a particular product or service. Only by "speaking their language" by using the...Read More >>