Archive How To: Category

LinkedIn Marketing: Keep it Engaging and Active

LinkedIn is a unique animal in the greater sphere of social media platforms. Apart from its unique status of being one of the first social platforms to launch that is still going strong today, LinkedIn also brings to the table its own singular business-to-business focus. This can make using...Read More >>

A Quick Guide to Making Sense of Google Analytics

Google has made a name for itself by providing free open source tools that are incredibly useful and powerful. Google Analytics is one of the best known of these, and if you are not using it, now is a great time to begin! Some users become intimidated because Google Analytics is designed to provide...Read More >>

New Methods to Attract Targeted Website Traffic

2016 is upon us. If you're still missing the mark when it comes to attracting targeted traffic to your website, it's time for a quick refresher. The online marketing landscape changes constantly, and it's crucial to stay up-to-date on the latest developments to ensure that relevant users who want...Read More >>

How to Get More Traffic to Your Facebook Page

Facebook is still the reigning champ of social media, with more active users and daily activity than any other social media platform. This is good news in the sense that the folks you want to attract to your own Facebook page are probably already on Facebook even as we speak. The bad news is that...Read More >>

How to Create Buzz Worthy Content for 2016

Creating shareable content is not just about getting the biggest scoop or designing the coolest infographic. In fact, the most difficult part of crafting content with true viral potential is about knowing where to stand on that fine line between self-promotion and share-ability. While some...Read More >>

How to Use Holiday Searches to Drive Online Traffic

Even if your primary sales vehicle is your brick-and-mortar store, you can almost bet that many of this season's new customers will get to you via an online search. Statistics now indicate that an estimated 67 percent of all holiday shoppers plan to start their searches for the perfect holiday...Read More >>

How-to Use How-to Guides for Content Marketing

Content marketing is everywhere today. It is who we are, how we live and definitely how we do business. In fact, there is so much content marketing going on that this has generated a whole new type of content marketing: how-to guides for how to do content marketing!But how will you know which...Read More >>

30 Ways To Get More Targeted Traffic

In today's highly competitive global e-marketplace, it is not enough simply to generate inbound traffic to your website. You need the right traffic. This list provides 30 surefire ways to generate that traffic!1. Facebook!Facebook still holds the lion's share (at 45.6 percent) of social...Read More >>

How Periscope Helps Businesses Build a Brand and Attract New Customers

What is Periscope?Originally released in March 2015, Periscope is a live-streaming video app that lets individuals watch live videos and easily share films with other users. Viewers are able to post comments underneath each film, and videos can accumulate hearts, which are equivalent to...Read More >>

How To Optimize Infographics for Best SEO Results

Now that you've created a potent infographic that tells your story within a 30-second glance, how can you make sure that search engines will actually find your epic infographic?The infographic's visual appeal is both a blessing and a curse. It's a blessing because people love sharing...Read More >>