Business marketing today is all about the almighty image. Images can capture two-thirds more sets of eyes than text alone and generate up to 94 percent more views. But here is the kicker - images only work in your marketing favor when they are high quality. A high quality, compelling image can...Read More >>

2016 is upon us. If you're still missing the mark when it comes to attracting targeted traffic to your website, it's time for a quick refresher. The online marketing landscape changes constantly, and it's crucial to stay up-to-date on the latest developments to ensure that relevant users who want...Read More >>

When done properly, blogging is an effective way to market a business. Unfortunately, people often put little thought or effort into their blog posts because they assume that as long as they're posting something, they're doing enough. Nothing could be further from the truth. Content marketing...Read More >>

Video marketing is rapidly becoming one of the best ways to boost online visibility and to market a business in general. Effective marketing produces all kinds of great benefits, including increased profitability. If you want to get terrific bang for your marketing buck, getting up to speed about...Read More >>

Search engine optimization, or SEO, continues to be one of the best ways to promote a website. As has always been the case, effectively optimizing a site can dramatically boost its ranking on the search engine results pages, or SERPs. However, SEO looks a lot different today than it did just a year...Read More >>

SEO 101: Images vs. Text--Which Works Best? If you want the right people to find your new website, you must design it with the principles of search engine optimization, or SEO, in mind. SEO involves optimizing a website in a way that increases its ranking on Google and the other major search...Read More >>

Digital marketing is becoming an increasingly crucial part of effectively promoting a business. It dominated at this year's CES, which took place in Las Vegas at the beginning of January. As always, a variety of technological innovations and developments were explored during the show's panels and...Read More >>

Developing a marketing campaign today simply must include mobile - it is no longer an optional add-on but an essential requirement. From the ever-shifting sands of Google's mysterious algorithm to the well-documented migration of customers away from laptops and towards smaller-screen devices, there...Read More >>

What Does SEO Really Mean in 2016? Search engine optimization, or SEO, continues to be one of the best ways to promote a website. As has always been the case, effectively optimizing a site can dramatically boost its ranking on the search engine results pages, or SERPs. However, SEO looks a lot...Read More >>

Facebook is still the reigning champ of social media, with more active users and daily activity than any other social media platform. This is good news in the sense that the folks you want to attract to your own Facebook page are probably already on Facebook even as we speak. The bad news is that...Read More >>