Contextual search engine startup Vurb was recently named the winner of the Disrupt Cup 2014 at New York’s TechCrunch, adding $50,000 of prize money to its war chest of $8 million in venture capital funding. The San Francisco-based tech company is currently in closed beta mode with a mobile-based...Read More >>

You have no doubt seen the prefix “http” at the front of a website URL address and probably wondered what it meant. It’s short for “Hyper Text Transfer Protocol” and it is the primary technology used to permit Web users to link and browse. A similar-appearing prefix that you may not be...Read More >>

The days of acquiring links with thin, poorly-written irrelevant content or by buying bucketfuls of cheap spammy links are over, and Google is ready to deliver severe ranking penalties to anyone who refuses to abide by their new link building guidelines. What Google wants to see are links that...Read More >>

Google recently rolled out an unnamed (unofficially dubbed the “Pigeon” by Search Engine Land) local search algorithm that has been trampling across the search engine landscape in a manner more consistent with that of a maddened bull elephant than a mild-mannered bird. Some local businesses...Read More >>

A content management system (CMS) is a website-building platform that enables people with little or no coding skills to update and manage their own website content. This frees the website owner from having to depend on an expensive programmer for recurring routine tasks. There are two basic types...Read More >>

Back in the good old days, getting top search results ranking was as easy as slapping together a website with content no more sophisticated than that produced in an elementary school writing class. Splurge on a $50 package of 5,000 backlinks delivered within 48 hours and watch the money pour in....Read More >>

Buying SEO leads from a third-party provider is like Forrest Gump’s box of chocolates: you never know what you’re going to get. Assuming that your company is offering white-hat SEO solutions truly tailored to an individual prospect’s unique situation, you may find that paying for leads that...Read More >>

Accurate and consistent structured citations of your website are the third most important factor in local search ranking. Without local citations, your business is going to miss out on a lot of traffic and potential profits that are rightfully yours. A citation is simply any online mention of...Read More >>

Yelp has just released a new tool for local search marketers, Yelp Trends, which contains a full ten years’ worth of review content – more than 57 million local reviews in all. Yelp Trends is basically a search engine which will search through words contained in Yelp’s reviews database to...Read More >>

Although backlinks remain one of the most effective means of improving search engine rankings, the majority of digital marketers are clueless as to how to acquire them without invoking the wrath of Google. One after the other, the most popular and formerly acceptable techniques for building links...Read More >>