Some search engine marketing accounts are very successful, while others can be quite difficult. Every once in a while, a marketer will come across an SEO campaign that present challenges from every angle and has to constantly readjust tactics and strategies. For these campaigns, one cannot be...Read More >>

Over the years, SEO has changed dramatically. Not long ago, SEO was all about reaching online buyers on a national or international scale. Thanks to advances in Internet technology, SEO is now often done on a local basis. However, local SEO must be done differently than national and international...Read More >>

Many are questioning whether they should take the leap to Google Plus. Beyond the unique features the platform offers for socializing, it is an excellent tool for increasing your online visibility. The following five reasons are only the tip of Plus' emerging importance. It Isn't Going Away -...Read More >>

The new generation of buyers are different from the previous generation that was used to taking directions from advertisements in printed media and on television. Simply put, buyers from this new generations find themselves researching the answers to their own questions. This changes their...Read More >>

The Internet has changed the way many businesses market their products and services today. One of the biggest changes concerns business websites. For many businesses, the Internet has allowed small and medium size businesses (SMBs) to compete against companies both large and small. Moreover, the...Read More >>

As the undisputed market leader in search engine technology, Google is constantly updating its algorithms in response to remain the most accurate search hub on the Internet. Although many of its efforts cause a great deal of complaints, no one can say that they are not aggressive in nature. In...Read More >>

Search engines, such as Google and Bing, are using social media signals to calculate organic rankings. Twitter and Facebook are the primary social media sites that concern companies interested in how social signals impact search engine optimization (SEO). To understand how social signals impact...Read More >>

Google Authorship is a new way Google is trying to tie in their social media platform to the content they provide, while simultaneously punishing the people who steal content. The idea is simple. When an author publishes content on a specific domain name, they are able to link it to their Google+...Read More >>

[caption id="attachment_2828" align="alignright" width="166"] Courtesy of Google Play[/caption]In today's world, it is vitally important to be connected to the hive mind as often as possible. Whether you are sitting in your office or riding the train to work, it's important to be able to stay up to...Read More >>

Search engine optimization is a process that many people have attempted to master since its inception. There have been many myths exchanged over the years about the best SEO strategy to rank higher on search engines. Online businesses wanting to gain an edge over their competitors must sift out the...Read More >>