Business and service reviews from consumers across the web have become increasingly important to a company's brand and reputation while highlighting quality offerings to potential clients. But despite the role consumer reviews have begun to play in the digital marketing world, they also play an...Read More >>

Browsing the Internet and stumbling upon information is something many internet users are familiar with, most searchers have a purpose as they search: seeking specific information and answers. One of the best ways to boost site ranking, improve search engine optimization efforts and build site...Read More >>

Devices, availability and the ability of technology is constantly transforming. But despite the changes experienced in the technology and device world, the constant improvements often leave marketers, especially digital marketers, scrambling to keep up and grow alongside. As a result the digital...Read More >>

The abundance of search engine marketing professionals, companies and individual consultants pushing various magic formulas and services that can push a business to the top of the search engine results can be extremely overwhelming. But while there are many different tactics and methods that may...Read More >>

It's no secret that more and more consumers are looking to various options to help them really understand who a business is and what it has to offer. But despite the boom of social media, blogs and other methods of interaction, not all options are created equally, requiring a clear knowledge of...Read More >>

Marketing companies boasting quick fixes that can boost website rankings on the major search engines, link-build with little effort are everywhere. But despite the ideas portrayed by many that highlight the simplicity of search engine marketing and link building specifically, there are several...Read More >>

Google+ has gone under many revisions and received many new features that are designed to help business owners. One of the features, Google+ pages is similar to Facebook. It is a platform that allows businesses to provide their business information to their audience, build relationships with...Read More >>

The popularity of blogs has increased dramatically in the past couple of years. Businesses use them to connect with customers and provide information about services, while some people use blogs to write about their favorite hobbies. Blogs are very useful for a variety of reasons. When starting up a...Read More >>

One of the most underutilized tools for local SEO is schema markup. Schemas are basically a set of html tags that can be used to display important information in search engine listings such as business location, reviews, prices, and opening hours. Using schemas is so important because they help...Read More >>

There has been a lot of hype surrounding the effectiveness of social media, but many business owners are still wondering whether or not it’s a waste of time and money. The reality is that some businesses are doing incredibly well with social media but some are just not seeing any returns from...Read More >>