Digital Insights

Standing Out or Fitting In – Which Content Marketing Strategy is Most Profitable?

All of us have heard the saying “content is king”. While the Digital EYE Media team espouses this belief we thought it was important to define exactly which type of content reigns king and which type of content is simply vying for the title. The DigitalEYE team is in full support of using...Read More >>

Social Media’s Race to the White House

November 2008, the Presidential election, an election like never before. Not only did we see a greater female presence on the campaign scene with women such as Hillary Clinton (former first lady, then senator and proud owner of pantsuits in every shade imaginable) who emerged as a front-runner for...Read More >>

iPhone 5 – Is Secrecy the Key to Supersized Sales?

With the upcoming release of the iPhone 5, the Digital EYE team weighs in on two marketing strategies – secrecy vs. transparency. iPhone fans have been anxiously awaiting the release of Apple’s 5th generation iPhone. Luckily it appears that fans will soon get a chance to posses the latest...Read More >>

2012 Olympic Opening Ceremony – A Coming Out Party for Social Media

The scene: Friday night, July 27th to be exact, sitting on the edge of our seats on our living room couch waiting in anticipation for the Opening Ceremonies of the 30th Olympiad to unfold before our eyes. We think back to the massive scale on which the 2008 Beijing Olympics were set. Can London...Read More >>

Asparian and DigitalEYE Media Form Strategic Software Development Alliance

Targeting Enterprise Mobile Application and E-Commerce Management Platform Vendor Marketplace   LOS ANGELES, Calif., (PRWEB) July 26, 2012--Asparian, LLC, a leading enterprise application development, cloud and infrastructure services firm, and DigitalEYE Media, a leader in enterprise...Read More >>

Are These the World’s Top 10 SMM & SEO Firms?

Who are the leading social media marketing (SMM) and Search Engine Optimization (SEO) firms? The Digital EYE Media team thought we'd share a list of some of the larger firms helping create and grow this market space. Topseos, an independent research company that provides evaluation and...Read More >>

Blogging About Blogs — The Best of the Social Bunch

Social Media Examiner, the world’s largest online social media magazine, ranked the Top 10 Social Media Blogs of 2012.  The publication's panel of social media experts carefully reviewed the nominees and finalists, analyzing the quality of their content, the frequency of posts and reader...Read More >>

Anonymous Web Browsing Can Protect You from Cybercrooks

Remaining anonymous online can protect you from malicious types out to spy on you or steal your identity for financial gain — spammers and scammers and snoops and crooks alike. The DigitalEYE team wants to help you better understand how personal data about you is captured and shared online....Read More >>

Engaged a Little, a Lot, or Not – Measuring your Company’s ‘Social Maturity’

Is your company socially mature? You have a Facebook account.  You send out a tweet every so often.  Maybe you’ve even connected with some of your clients on Linkedin.  But is that enough?  Does just having these social media sites set up make you socially mature?  Forrester Research...Read More >>

Part V: Social Intelligence – Affinity Segments the Social Graph

The DigitalEYE Media team is wrapping up our five-part series on Social Intelligence with a look at the "Social Graph" at Facebook's core. The Social Graph is simply people and the connections they have to everything they care about.  The Social Graph is NOT a count of every individual in the...Read More >>