Twitter is one of those social media feeds that is so easy it is hard. In other words, Twitter's ease of use is deceptive when your goal is effective online marketing of your brand, product or service. The good news is, if you are not yet quite up to speed on how to use Twitter most effectively...Read More >>
When it comes to social media marketing, specifically Twitter, it demands a great deal of work achieve success and learn Twitter's value. However, with over 200,000,000 users on Twitter, the likelihood that that you reach and develop new relations and earn new clients is extremely high. What this...Read More >>
Before you get excited about saving lots of time using automated tweets or autoresponder applications, you need to understand the additional risks that come with using them in the first place. A tweet that comes out at the wrong time or in the wrong context can severely damage your company's...Read More >>
On July 23, 2015, Twitter announced a new feature that allows advertisers to use major events around the world in their campaigns. This new feature called “Event Targeting” reaches the audiences of events such as the Super Bowl, Mother’s Day, the Grammys, Wimbledon, Valentine’s Day or the...Read More >>
Since keyword research is quite possibly the most important factor in search-engine optimization, or "SEO," it's critical to know the most effective ways to find the keywords that customers are using when searching for a particular product or service. Only by "speaking their language" by using the...Read More >>
A Twitter influencer list is a marketing strategy that’s used successfully in advertisement and endorsement campaigns. The difference today is the online marketing applications do most of the research work. Some call it the “hero campaign” describing this marketing technique using product...Read More >>
Much like Google, social media networks tend to be in a constant state of evolution – and like to keep social users as well as marketers in the dark as much as possible. For example, a study released by MIT's Center for Civic Media found that 62.5 percent of users surveyed were not aware that...Read More >>
Thank you to everyone from Pubcon that was involved in putting together such a great event. Pubcon 2014 wrapped up last Friday and we had a blast while attending and following the conference via Twitter. It was interesting to see what attendees and speakers had to say about the conference. So we...Read More >>
Social Media is very sensitive and can be equated to a magnifying glass on everything good or bad about you. If you followed the 2008 presidential race, you know how critical Social Media was of the presidential candidates as well as Palin. In light of the tragic events in Arizona, the public...Read More >>
Email is showing its age it has become a spam-ridden and inefficient medium that can bog down anyone. Twitter solves all of those problems. Twitter's message interface is extremely simple and condenses messaging to its simplest form. Its 140-character limit forces you to say what you really...Read More >>
