Developing a marketing campaign today simply must include mobile - it is no longer an optional add-on but an essential requirement. From the ever-shifting sands of Google's mysterious algorithm to the well-documented migration of customers away from laptops and towards smaller-screen devices, there...Read More >>
Social media by itself is one of the greatest - possibly the greatest - marketing tool ever invented. But social media combined with smart phone apps is sort of like nirvana for product marketers....it just takes the whole concept of using social media to drive customer engagement and sales to a...Read More >>
One of the best things to happen to iPhone 5 may have been the improved Google Maps app and now Google is making the much-loved app even better. A new update has been released that promises to make finding local places faster and easier. It is also offering an integration to Google contacts so...Read More >>
With the upcoming release of the iPhone 5, the Digital EYE team weighs in on two marketing strategies – secrecy vs. transparency. iPhone fans have been anxiously awaiting the release of Apple’s 5th generation iPhone. Luckily it appears that fans will soon get a chance to posses the latest...Read More >>
Working in one place for too long defeats the advantages of the mobile age. Being able to sync your data and work on the go is easier than ever. Making your workflow mobile and ready on-the-go will improve your efficiency, your work and your lifestyle. Being tethered to an office or even a home...Read More >>
As a Blogger for Digital Eye, I've always been enticed by the iPad; 3G data connectivity, iOS and a large touch screen? Sounds like mobile productivity heaven. I put the iPad through the test of adapting to my workflow for writing and it comes out on top. Tweetdeck iTunes Link Tweetdeck is one...Read More >>
Facebook for iPhone 3.1.3 has just been released in the App Store, bringing a series of new features including the ability to play Facebook videos on your phone. Other additions in this update include the ability to view and write on the walls of events, and a new width for the photos you...Read More >>
Mobile advertising network AdMob has released its metrics report for March 2010, taking a closer look at Google’s Android OS and its increasing share of the mobile market. The report also reveals that the Motorola Droid is the leading Android handset. The number of Android devices available as...Read More >>
Details we've all been waiting for... the Google Nexus One phone. We posted a Nexus One Android 2.1 walkthrough video earlier this month and today Engadget has managed to score a full spec sheet for the phone, as well as some details about its release date. According to Engadget’s...Read More >>