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Web usability is one of the most important aspects in web design. Users will love or hate your work if they can’t easily navigate your site. Designing a user interface with usability in mind will guide visitors through your site easily. Here’s what you can do to make your site usable. The Definition Of Web…

The web runs on words. We write for search engines, we write for people and we write to convert readers in to hopefully customers or a member of a community. Google thrives on keywords and organic content to rank and identify sites. However, it’s one of the most neglected pieces of any web site. How…

Tagging friends or pages is a great way to promote things you like. Friends often tag pages to suggest interests within their network. It’s great way to find which bands your friends are listening to, which brands they like and what activities they do – here’s how to start tagging. How To Tag A Page…

Social Media Marketing extraordinaire Dave Evans gave a keynote at DigitalEYE last Thursday to an audience of about 90 attendees. Special thanks to the staff for coordinating the event!

Social media is one of the best marketing campaigns you can tap in to. If you don’t know have experience with social media or have a plan for your social media campaign, you run the risk of sabotaging any possible results you may receive from your efforts. Simplifying, interacting and tracking your return on investment…

Sharing documents and presentations online? Scheduling your next meeting? Finding a data backup solution? There’s a web app for that. Web apps are great for business as they are affordable and deliver on results. Here’s a look at a few of the best web Apps any business can use on a general needs basis. HootSuite…

Working in one place for too long defeats the advantages of the mobile age. Being able to sync your data and work on the go is easier than ever. Making your workflow mobile and ready on-the-go will improve your efficiency, your work and your lifestyle. Being tethered to an office or even a home office…

Megan Berry is Marketing Manager for Klout, the standard for online influence. She also blogs at The Huffington Post and Brazen Careerist. You can follow her on Twitter at @meganberry. You know your business can’t just wing it on Twitter, you need a strategy. But how do you get there? A lot of social media advice revolves…

GMAIL USERS: We hope you’ll join the discussion over on Mashable’s Google Buzz account. With more than 9 million posts and comments in two days, Google Buzz has stormed the web like a swarm of locusts. An array of strong features, integration with Gmail and lots of press have turned Buzz into an overnight phenomenon….

Like with many things in life, you can get people to do things that you want them to by offering an incentive. Any parent knows how to use positive reinforcement with their children – “once you finish your homework, you can watch a show on television”. And the same works when you want to get…