Archive for September, 2009
Digital EYE launches first Health Care Company Brand
by admin on Sep.28, 2009, under Uncategorized
Digital EYE launched its first Health Care company project this summer for Pacific Medical International. Headquartered in Newport Beach California, Pacific Medical provides a robust medical benefit Fraud and Abuse solution to large self insured employers, governments and employer groups. Medical Fraud and Abuse is a problem many companies face today and Pacific Medical translates this benefit into adding share holder value by finding millions of dollars in bottom lines savings and communicating this to C level executives who may be missing out on these savings for their companies. President and CEO Robert Duncan said, “we are taking what has traditionally been a two year selling cycle and reducing that to 90 - 120 days. In many cases we are finding that these decisions are being made by middle management and may not bubble up to the C Suite where the pressure is great to shave costs and meet earnings commitments made to the street. In our experience we can save as much as 1% - 3% of the annual medical benefit spend which translates to pennies a share on the street” said Duncan. ”We chose Digital EYE because they seem to understand our value proposition and how to communicate this over the internet in a Wall Street fashion. They took our content and combined it with visually inspiring photography and compelling call to action designs to come up with the look and feel we were looking for”, according to Duncan. For more information, visit the company at www.pacmedi.com